Comparison
Origentic vs Pillar Markets
Origentic and Pillar Markets both help commercial real estate teams manage deals, but they solve different problems. Pillar Markets is a CRM, portfolio, and capital-management platform for institutional CRE. Origentic is a full underwriting and forecasting engine — deterministic pro formas, waterfalls, and sensitivity — unified with a deal CRM. If you need to actually model deals, that difference matters.
| Capability | Origentic | Pillar Markets |
|---|---|---|
| Deterministic underwriting & pro formas | Yes — the core | No (not a modeling tool) |
| Cash-flow forecasting & sensitivity | Yes | No |
| GP/LP waterfalls | Yes | No |
| Deal CRM & pipeline | Yes | Yes (their focus) |
| Capital raising / portfolio management | Actuals vs. underwriting | Yes (their focus) |
| Asset classes underwritten | 7 | n/a (portfolio, not underwriting) |
| AI document extraction | Yes, glass-box + sign-off | Limited / n/a |
| Pricing | Free plan; public plans from $89/mo | No public pricing |
Comparison compiled from public information as of July 2026; verify current details on each vendor's site.
Different jobs to be done
Pillar Markets unifies CRM, equity and debt tracking, and portfolio/asset management — it's a relationship and capital-management ecosystem. Origentic leads with the underwriting math: the pro forma, the waterfall, the sensitivity, and the investment memo, with a pipeline and CRM around it so a deal never leaves the system.
When Origentic is the better fit
Choose Origentic if the bottleneck is modeling deals and getting to a defensible committee number — especially across multiple asset classes — and you want to start free and self-serve.
- •You underwrite deals, not just track relationships
- •You need waterfalls, sensitivity, and investment memos
- •You want to start free today without a sales call
Frequently asked questions
- How is Origentic different from Pillar Markets?
- Pillar Markets is a CRM and portfolio/capital-management platform for institutional CRE — it does not perform deterministic underwriting, forecasting, sensitivity, or waterfalls. Origentic combines a deal CRM/pipeline with a full underwriting-and-forecasting engine, so you get both in one place, free to start.
- Does Pillar Markets underwrite deals?
- Pillar Markets focuses on CRM, capital raising, debt tracking, and portfolio management rather than deterministic pro-forma underwriting. Origentic is built around the underwriting engine.
- Is Origentic free?
- Yes — Origentic has a free plan with the full engine (3 active deals, 1 seat) and public flat plans from $89/month, whereas Pillar Markets does not publish pricing.
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